Maison Margiela
Lazy Sunday Morning
Musky
Floral
Aldehydic
from €149.00
724
724 is a hushed and caressing musky fragrance signed Maison Francis Kurkdjian. It opens on aldehydes, bergamot and jasmine, reveals lily of the valley and mimosa at its heart and rests on a base of white musk, sandalwood and amber.
Main accords
Pyramid & evolution
Unofficial sources Data drawn from unofficial sources, not from the house: this pyramid (like the year and gender shown) may contain discrepancies.
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Opening First minutes
Aldehydes · Bergamot · Jasmine
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Heart ~30 min to 2 h
Lily of the valley · Mimosa
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Base Several hours
White musk · Sandalwood · Amber
Heart notes
Base notes
What its composition says
- 3 materials on top, 2 in the heart, 3 in the base: the three stages are of comparable size.
- Mimosa: its rarest material, which only 31 of the 1,980 perfumes analysed in the catalogue contain — about one in 64.
- White musk: conversely, one of the most widely used materials in the catalogue — 50% of the analysed perfumes contain it.
- Floral, musky, woody, citrus and amber: 5 registers of raw materials share its palette, with floral supplying 3 of 8.
Frequencies measured on the Olfact catalogue only.
Scent profile
Estimates derived from the composition — not measured.
Ideal seasons
Time of day
Versatile, from mid-season to sunny days (15–25 °C / 59–77 °F).
Ideal occasions
- Office & everyday Measured enough not to overwhelm a closed space or a meeting.
Strengths
- Great versatility: goes from the office to dinner without a false note.
The success of 724 by Maison Francis Kurkdjian comes down to its versatility: an easy-going signature that finds its place from morning to night without ever clashing.
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